It’s Good To Be King

We are all about quality and good stories so today, we are going to share the behind the scenes with King Baby. Mitchell Binder is the man behind this unique sterling silver line. Mitchell became an apprentice at age 15. Before he know it he was the “to go jeweler” for Hollywood and started King Baby in 2000.

This line is perfect for the edgy individual or as Mitchell would say “For The Chosen Few”.  We love it because of the beautiful handmade craftsmanship. 

Stop by Joyce’s to see this unique, made in america collection. 

Are you wondering where the name comes from? Here is the answer.

Mitchell: The phrase “king baby” was coined by Sigmund Freud in the 1930’s. It refers to a mental condition where the patient really believes the world revolves around him. I can relate to that, and a lot of my clients have that same kind of feeling, where they think they’re the center of the universe. It’s the “I want it and I want it now” mentality, which I find humorous because I deal with a lot of jewelry emergencies. Just those two words together are hilarious. So that’s where the name King Baby comes from.

Here are some celeb’s who love King Baby!

Jennifer Lopez
Jennifer Lopez
Joe Manganiello
Joe Manganiello
Tyler from The Florida Georgia Line  
Tyler from The Florida Georgia Line  

What I love about jewelry, it becomes a very personal piece to whomever wears it. That’s one of the things that just does it for me. It gives it meaning, it’s very fulfilling and it gives people some sort of identity as well. That’s the gift. That’s the specialness. That’s what I want to hang onto.

— MITCHELL BINDER

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